"Dream into the Reality" - 2017 Children's Business Innovation Marketing Summit Hits Heavy

If today, someone asks, "How can children's business field play marketing now?", there will be a lot of "coming people" jumping out to tell you, playing brands, doing promotion, paving channels, etc... But the status quo is, Many companies engaged in children-related industries have a series of problems: sales channels are blocked, access to customers is single, brand promotion is weak, and user positioning is blurred... All these realities have become a stumbling block for enterprises.

At present, with more and more 80s and 90s becoming new generation parents, they convey their attitudes towards childcare growth and child consumption in a way that is different from the traditional ones. On the other hand, today's generation of children, as the aborigines of the Internet, turned out to be born, they also changed from traditional passive acceptance to independent choice. Has this change in interrelationships has spurred the current children’s sector practitioners to change their existing strategic deployment and marketing direction?

The 2017 Children's Business Innovation Marketing Summit - "Dream into the Reality", focusing on the trends and dynamics of the children's consumer industry, answers questions for many equally confused practitioners, companies, and industry enthusiasts. Here, you can gain valuable experience from several heavyweight guests, absorbing the marketing dry goods in the children's business field: how to adjust the marketing direction on the current user trends? Is it to adhere to the O2O model, or to increase the investment in offline stores? Continue to focus on adult traffic, or to develop and stimulate the self-consumption consciousness of the new generation of children? How to turn potential users into effective purchasing power? Now that the Internet traffic dividend has matured, how to target it? In the face of the children's industry's "stock market or incremental market" dispute, what is the most professional and scientific answer? With the rise of the new generation of Internet aborigines, will a new era of e-commerce be born?

The cold winter of capital swept the entire market last year, and almost all companies were affected to varying degrees. There are always some helmsman-class teams that can sneak in the stormy waves, all the way to work hard, and finally arrive at the other side, leaving a tall back...

Now, whether the winter has passed away, still still hangs over the hearts of practitioners? Is the children's business currently a blue ocean or is it saturated? Faced with the current situation of “the circle is very hot and the market is very cold” in the industry, how should enterprises respond effectively, is the prospect of the cooperation of the group really greater than the isolation of each other?

“Dream into reality”, whether it is an old company that has been rooted in the field of children for a long time, or a newcomer to the market, this marketing summit can solve your current urgent needs and let you have something reward.

"Dream into the Reality" - 2017 Children's Business Innovation Marketing Summit Hits Heavy

"Dream into the Reality" - 2017 Children's Business Innovation Marketing Summit Hits Heavy

"Dream into the Reality" - 2017 Children's Business Innovation Marketing Summit Hits Heavy

"Dream into the Reality" - 2017 Children's Business Innovation Marketing Summit Hits Heavy

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