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Research on the Influencing Factors of the Sports Policy Research on the Competitiveness of China's Sporting Goods Export Trade Wang Zhaohong\Zhong Huamei2 Industry exports have a strong comparative advantage; in the eight kinds of sporting goods export trade, the competitive advantage of export trade competitiveness of sporting ball equipment and equipment is relatively Weak; The total output value of sporting goods manufacturing industry has a significant negative correlation with the export competitiveness of sporting goods; the exchange rate is positively correlated with the export competitiveness of sporting goods, but it is not significant; the export tax rebate has a significant positive correlation with the export competitiveness of sporting goods; trade balance There is a significant positive correlation with the competitiveness of sporting goods exports. The 2008 Beijing Olympics led to the rapid development of China's sports industry. In 2008, the added value of China's sports and related industries was 155.497 billion yuan, accounting for 0.52% of GDP, and the increase in fixed asset investment from 23.319 billion yuan in 2004 to 2010. 50.165 billion yuan. China's sports industry has entered a peak of development after the Olympic Games, but China's sports goods industry has the characteristics of labor-intensive, OEM processing, and lack of technological innovation. With the rapid development of China's economy, labor costs have also been rising, and technical requirements have continuously increased. In the face of the reality of increasing labor costs and increasing technical requirements, China's sporting goods export can maintain its competitiveness and can occupy the world market. It is worth thinking deeply. Many domestic scholars conduct relevant research on the trade competitiveness of manufacturing, industry, service, and agriculture industries. The sporting goods industry belongs to the manufacturing industry. In the face of the reality of increasing labor costs and increasing technical requirements, the manufacturing industry can enhance trade competitiveness and trade comparative advantages. Huang Xianhai measures and analyzes the competitiveness of China's manufacturing industry. It shows that the competitiveness of 13 kinds of industries, such as the clothing industry, has long been steadily under comparative advantage. Jiang Yu and Liao Fang measured the foreign trade competitiveness index of various sectors of China's manufacturing industry from 1987 to 2009. The results showed that the international competitiveness of various sectors of the manufacturing industry increased significantly, but the comparative advantage did not change fundamentally. Mao Shu, a scholar, deeply analyzes the trade competitiveness of specialized and high-tech manufacturing. The analysis shows that there is a significant difference between the specialized competitiveness and the actual competitiveness of the manufacturing industry. In the high-tech manufacturing industry where the specialization is weak, it is in the trade. The trading partners, including many developed countries, show strong practical competitiveness. The comparative advantage of China's manufacturing industry in international trade is relatively stable, while that of high-tech manufacturing is not strong. Whether the sporting goods manufacturing industry can maintain strong trade competitiveness in the export trade and what factors will affect the competitiveness of China's sporting goods manufacturing industry. At present, China's trade research on sporting goods manufacturing industry is a status quo description level. Project: National Social Science Fund Education Youth Project, Project No.: CLA130195; Beijing Higher School Young Talents Project, Project No.: YETP0279. Production and Export (US$10,000) Bao, Liu Ying etc. Export Scale, Export Structure, Exports Regional distribution, export market structure, export trade methods and other aspects descriptive analysis of the problem of China's sporting goods exports; Chen Zirui analyzes the existing problems of China's sporting goods exports through the current status of sporting goods exports; Guo Chaoting, Tian Guang, etc. 7 from the industrial structure In order to analyze the influencing factors of China's foreign trade in sporting goods, an index was constructed in terms of trade, labor, and science and technology. Zhang Ruilin8 qualitatively analyzed the influencing factors of export trade after quantitatively analyzing the competitiveness of China's sports goods export trade. To sum up, under the circumstances that China's sports goods manufacturing industry is facing rising labor costs and high-tech requirements, domestic scholars have only described and studied the phenomena of export trade in sporting goods, and have not conducted a quantitative study on the factors affecting the competitiveness of export trade. Therefore, this study collects relevant data to quantitatively analyze the influencing factors of China's sporting goods export trade. 1 Current Status of China's Sporting Goods Export Trade 1.1 Scale of Sporting Goods Exports The successful Olympic Games in Beijing has brought opportunities for the development of China's sporting goods manufacturing industry. The scale of sporting goods manufacturing industry continues to increase. As shown, the total output value and total export value of China's sporting goods manufacturing industry showed a steady growth trend after the 2008 Olympic Games. From the first half of 2009 to the second half of 2012, the total output value of the sporting goods manufacturing industry first increased steadily, and then showed a fluctuating growth. The total export value of the sporting goods manufacturing industry increased steadily until the end of 2011. In 2012, the export value decreased slightly; Since 008, the export value of China's sporting goods manufacturing industry has accounted for more than 59% of the total value of production (as shown in Table 1). Among them, the export value of sporting goods manufacturing industry accounted for the largest proportion of total output value in the first half of 2009, reaching 78.01. In the first half of the year, the share of exports in total output was higher than in the second half of the year, which may be related to seasonal changes in demand for sporting goods. The year-on-year growth rate of export value after 2008 showed a declining trend, which may be related to the saturation of market demand for foreign sporting goods. The internal product structure of China's export of sporting goods manufacturing mainly includes: sports balls (including foot, basket, volleyball, table tennis), sports ball equipment and equipment, ice and snow sports equipment and supplies, water sports equipment and supplies, fitness and Rehabilitation equipment, sports shoes, fishing supplies and equipment, and other sporting goods in eight categories. The export value of the eight types of sporting goods all showed a definite increase after the Olympic Games, but by 2011 the growth rate of various types of sporting goods has decreased, and some products have seen negative growth in exports, such as: ice and snow sports equipment and sports shoes. The export value of boots in 2012 all decreased compared with the same period of 2011. The export value of sports footwear in the first half of the *16* 2012 decreased by 70.52% compared with the same period of 2011. The post-Olympic era of China's sports The internal structure of the manufacturing industry has generally grown in terms of export scale, but the growth rate has slowed down, and the export scale of some products has become smaller, showing negative growth. Time Sporting Goods Manufacturing Export Value Gross Output Value Export Value to Gross Output Value (Millions US Dollars) (Millions U.S. Dollars) Percentage (%) Ratio Growth (%) Year-on-year, Half-yearly Year-on-year, Year-on-year, Year-on-year, Half-yearly In the second half of the first half of the year Note: The above data was compiled and calculated based on the relevant data of the “State Council Development Research Center Information Networkâ€. Since the unit of gross value of sporting goods production is RMB, this study uses the People’s Bank of China’s monthly exchange rate on the last day of the month to calculate The average exchange rate for the half year is converted. 2 Competitive Analysis of Sporting Goods Export Trade 2.1 Trade Competitiveness Index The relative competitive advantage of exporting certain types of goods. The Trade Competitiveness Index (TCI), also known as the Net Export Index (NX), refers to the ratio of net export of a commodity in a country to the country’s total import and export of the commodity. The formula is: where and M* denote i j. Exports and imports of products. The TCI's value range is that a positive TCI value indicates that the country has a comparative advantage in the trade of the product. The closer the index is to 1, the stronger the comparative advantage of the country; the negative TCI value indicates that the country is in the trade of the product. Comparing disadvantages, the closer the index is to a one, the weaker is the competitiveness of export trade; when the TCI value is close to zero, the competitive advantage is close to the average. Graded TCI index: 0.8
Study on the Influencing Factors of China's Sporting Goods Export Trade Competitiveness Date:2015-11-02 14:17