Technical barriers resist imitating the atmosphere Yu Qitao, Marketing Director of Zhongshan Sakura Group Co., Ltd. [Reporter]: Can you give us a detailed introduction to your response?
About Our Training Table
Our Training Tables are versatile and practical furniture pieces designed specifically for training and educational environments. They offer several advantages that make them a popular choice in various settings. Filing Cabinets,Metal Filling Cabinet,Office Filling Cabinet,Office Steel Cabinet Henan Toda Technology Co., Ltd. , https://www.todafurniture.com
[Reporter]: First of all, how many times have you participated in the Shunde Home Appliances Exhibition?
[Yu Qitao]: We don't remember the specifics, but in the past five periods, we have participated in every session.
[Reporter]: Have you introduced new products and technologies this time?
[Yu Qitao]: In this session, we have introduced more new technologies and products, which are products that were developed last year and are now marketed. Why are we not willing to take out the products that we are currently developing to represent the core technology? Because everyone knows that the Shunde and Zhongshan belts have strong imitation and plagiarism, so when we don’t have mass production and sales, we Not willing to show it.
[Reporter]: The trend of imitation has been more serious in the industry. How do you see this problem?
[Yu Qitao]: From a positive understanding, it is a good thing to imitate this. In addition, we will have some means to avoid from the above. Many merchants imitate only the shape, but the technical characteristics are not necessarily imitated. If they have unique characteristics, they can form barriers, and others cannot copy them. This is the task of our center in recent years. Including the situation in the market environment, we have invested more than 20 million to become a provincial-level technology center, and will form a national technology center in the future. The purpose is to surpass the first-line brand and finally achieve it on our products. This is what we are more Long-term needs.
The market is bleak and dangerous.
[Reporter]: From last year to this year, many people think that this market is not very optimistic. Are you affected?
[Yu Qitao]: The country's real estate regulation and a series of economic policies have affected more or less the country's various industries and even the entire economy. Many companies in the Yangtze River Delta have closed down. This is a crisis for many companies, but it is dangerous. Also organic, we look at this problem like this: There are many small brands that are closing down, and some first-line brands are also falling. Many companies are fighting price wars, but we are also maintaining a certain growth. Although we are still growing this year, we have also seen the crisis. We are taking a series of solutions to avoid the impact on SMEs. I hope to use this crisis to promote the development of the company and quickly rush into the big brands. Camp.
[Yu Qitao]: Mainly from several aspects: on the one hand, starting from the product, in any brand competition, after the marketing method is the ultimate, it will eventually return to the competition of the product itself. For example, the product has unique technology and unique selling points, which can meet the needs of everyone. The provincial technology that I mentioned just now, this is the research and development of our core technology, which is the foundation of the enterprise.
The second aspect starts from the channel. Our original positioning is based on the first- and second-tier cities, and the mode of the store. Now we have further refined our channels and sank to the third- and fourth-tier markets. Such a channel layout will appear. More three-dimensional. Including we will use some emerging channel models, such as the current national security housing, we will increase investment in the engineering market, and now e-commerce is popular, we will increase investment in e-commerce.
Expand e-commerce channels and cooperate with agents to win-win
[Reporter]: What is the situation of expanding e-commerce channels?
[Yu Qitao]: Many companies are authorized to do some official platforms, and we may also use third-party platforms, such as Jingdong Mall, Taobao, eBay, Pat, Suning's online platform and so on. But our operations are different, we want to adopt a way to bundle with the agents, these are to help agents to increase sales, rather than directly from the company. We need agents to do distribution, installation, and after-sales service. This will be more timely and prompt, and the after-sales service will be more secure. We operate projects in a cooperative mode, and our company and agents are win-win.
[Reporter]: Finally, please talk about the results that this exhibition hopes to achieve.
[Yu Qitao]: Some brands are exhibiting to find some developers and wholesalers to make breakthroughs in their own business, and find some customers to help them distribute more. For Sakura Snow, we are more eager to find some partners in the business, to recognize the brand of Sakura, and to identify our company and our team. In addition, for more direct purposes, we mainly express and convey the brand through this exhibition. This is our core appeal.
Firstly, our training tables are highly customizable. They come in different shapes, sizes, and configurations to accommodate different training needs. Whether it's a small group discussion or a large presentation, our training tables can be easily arranged and rearranged to create the desired layout.
Secondly, these tables are designed for comfort and ergonomics. They often feature adjustable height options, allowing users to find the most comfortable position for their work. This promotes better posture and reduces the risk of discomfort or injuries during long training sessions.
Thirdly,our training tables are built to be durable and long-lasting. They are made from high-quality materials that can withstand heavy use and frequent reconfiguration. This makes them a cost-effective investment, as they require minimal maintenance and can be used for many years.
Lastly, our training tables often come with built-in technology integration options. They can include cable management systems, power outlets, and data ports, making it easy to connect and use electronic devices during training sessions.
In conclusion, our training tables offer the advantages of versatility, comfort, durability, and technology integration. They are a practical and efficient solution for any training or educational environment.