On April 14, the reporter learned from the Intellectual Property Publishing House that the statutory publishing unit of the national patent document will introduce advanced digital printing solutions for the first time to meet the needs of short-run printing and personalized printing. This represents the future direction of the publishing industry.

As intellectual property publishing houses are the legal publishing units for patent documents and books, the characteristics of patent documents and book printing are many varieties, small batches, and strong timeliness, and there is a strong demand for short-run printing.

On the other hand, as a professional and authoritative national publishing institution, intellectual property publishers also need to regularly provide relevant sample books for each specific technical field, and sample books require less quality. However, traditional printing technologies are produced in large quantities and are difficult to adjust in real time. Therefore, intellectual property publishers have adopted advanced digital printing.

It is reported that the digital printing technology adopted by the Intellectual Property Publishing House is a printing solution provided by Fuji Xerox Digital, a world-leading document processing specialist.

Fuji Xerox officials told reporters that through the “on-demand publishing” solution, the company reduced production processes and significantly reduced the production cycle of small batches of finished products to improve production efficiency.

Experts pointed out that the warming of digital printing has made people more and more aware of the concept of “personalized printing”, but companies that have successfully applied it to the traditional printing industry have barely existed in China before. The "on-demand publishing" and "on-demand printing" digital printing concepts will surely become the future direction of publishing and printing industry.

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